Why do I blog?


Hey friends!

This year is my blog’s 4th birthday (woo!) and that little milestone is happening next month which just so happens to coincide with another freaking huge milestone…my 21st birthday. So I figured instead of swamping October with celebratory posts I would spread them out (double the cake, double the fun.) And since this is my blog’s birthday party I thought it would be a great time to share the reason why it even exists. So today I’m sharing my reason for blogging. I’ve never really sat down and told this story before although it’s something I get asked a lot. It’s a funny thing how blog’s start out because most of us never expect to get as invested in them as we do. But here I am four years later and I honestly can’t imagine not being a blogger. So cue the confetti…let’s start the celebration…

How did it start?

I began AS&SF in my final year of high school. I have always been a writer. I dreamed of being an author or writing in some way/shape/form and on ‘dress as your future career’ day I came as a journalist which is a cool dream but terrible costume idea FYI. I’ve got hundreds of journals stashed away in my childhood bedroom which describe in embarrassing detail the trials of my school years. I also used to spend a great deal of time making up little stories. Except they never got very far because my favourite part was coming up with the characters and once I’d done that I dropped my attempted novel and started a new one.

So I was born to write. I had been wanting to start a blog for a long time and I finally bit the bullet and did it.

At the time I was passionate about food so of course it started as a food blog. If you need a laugh then please check out my very first ever post: Armenian nutmeg cake .

Where did the name come from?

When I very first started using Pinterest I wanted to keep it private so nobody I knew would see my pins (I don’t know why I was being so secretive they were literally all just recipes.) so apron strings and sticky fingers was the name I came up with for my secret Pinterest account.

Then when I needed a blog name, it just fit.

And I’ve grown kinda attached to it. Even now it has nothing to do with what I’m writing about…I just can’t seem to let it go. So until I think of a flashier name… Apron Strings and Sticky Fingers it shall be!

How did the blog evolve?

If you have been a reader for a while then you know that I struggled with an eating disorder through high school (you can read my story here) and as I started university I found myself changing for the better. I began to heal and as I did my blog moved away from an obsession with food and towards helping others recover and find a healthy balance in their life. I began to share fewer and fewer recipes and more posts about exercise, emotional health and my faith. I fell in love with the feeling of writing to help people.

And I eventually realized that what I loved about blogging was the writing.

Pouring out my heart in words was what brought me joy.

I HATED trying to think of new recipes to post. I HATED staging and photographing the food I created. I could never get the pictures right, they always looked dark and fuzzy (every photographer’s dream.)

So I decided to quit trying to be something I wasn’t and I dropped food blogging altogether. It felt terrifying at the time because I thought nobody would read anymore (I was wrong.)

And over my three years at university I have grown and changed even more until now I am hardly recognizable as that girl I used to be. And once again my blog’s focus shifted with mine. I leaped out of recovery and with new hope and delight in the world I began writing about whatever I pleased.

AS & SF became a place where I shared my intimate musings, my fears, my funny failings and my triumphant victories. It became something I was/am proud of.

Related: The greatest life lesson I have learnt so far


So why do I blog?

Through all of that I have learnt that my greatest passion in life is making people feel at home. What I love most of all is being a friend. Reminding people that they aren’t alone and encouraging them wherever it is they need it. I want to create a safe space here where people feel welcome. I want to share truth and speak love into your life.

It doesn’t matter if one person or one thousand people read this…I value you all and I won’t treat you any differently.

I blog for all those insecure, confused, lonely twenty-something gals who feel a little lost. I blog to encourage you that whatever obstacle you are facing…you can overcome it.

I blog because writing is the only chance I have at making this world a better place. Click To Tweet

It’s not much but it’s the gift I’ve been given. I believe that words have tremendous power…and I intend to use them!

So my mission with this blog is to help others overcome obstacles and become the best versions of themselves. So that we don’t just survive…we THRIVE. Together we learn how to love loudly, live boldly and dance freely.

If you want to somewhere to belong. If you want a friend. If you need hope, joy and laughter in your life then I want to encourage you to sign up for The Weekly Whimsy. It’s my email newsletter that I pour my heart into each week. It’s just me…raw, real and honest. I’d love to have you join this community. 

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M x

Now tell me…

If you’re a blogger why did you start?

Why do you blog now? Has it changed?


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  1. It was great to learn more about you! Loved this. It’s crazy how quickly time flies, even with blogging. Mine has changed to a more focused blog over the years -my writing being a part that I want to grow even more in it.

  2. Megan, I love this! I love how you share your story of how your blog has evolved over the years. As life progresses and we change, so do our passions. I started my blog as a creative outlet for my writing and photography. It is also my way of speaking out against unjust standards and empowering women all over the world to love themselves wholeheartedly, and live a confident and brave life. I believe that words have tremendous power (like you mentioned), and we get to use them as a positive or negative influence. Thanks for sharing your story. It is beautiful!

  3. I love that your blog has evolved into you. I like your message of helping others find themselves. It’s awesome that you started this blog while you were in high school. I look forward to being a regular reader and seeing where you journey takes you.

  4. Oh girl! How much I absolutely love this!!! You story is incredible, and I love that you shared it! I also love how you got the name, and even though you don’t blog about food any longer, I still love it! I started my blog 2 years ago as a way to share my faith story with others and encourage them. I still blog a lot about faith, but it has evolved into so much more than I ever thought it would! I absolutely agree that words are powerful and that we should absolutely use the gift we have been given! I love being a blogger so much and it terrified me at first, but now like you, I can’t imagine doing anything else!

    1. I’m glad you love the name cause I’m always on the fence as to whether I should change it or not 😛 I love that your blog is all about sharing God’s love and encourgement. That’s a wonderful mission. Here’s to blogging for many more years to come!

      1. Yes I do! And I mean, as time goes on, you may think up another awesome name and decide to change it! When I rebranded, I thought for several weeks about what my new blog name would be, and there is a story behind the one I ended up choosing! It’s all in God’s timing! 🙂

  5. I LOVE how your blog has changed Megan, and I totally agree that most of the time recipe staging and creation for the blog is just not me. I’ve gotten mostly away from that, and it’s been freeing. I’ve learned so much from you about adulting, growing up, being joyful, seeing the wonder of God’s love, knowing God more, and embracing each part of life that comes up by God’s grace.

  6. “Pouring out my heart in words was what brought me joy.”
    SAME. This is why I blog… this is why I write… and this is why I love posting what I do. It truly brings me so much joy!

  7. Thank you for sharing! This is a private question (so feel free not to answer here), but I’m rather new to this blogging business – how many hours do you spend working on your blog per week? What does a typical week look like for you?

    1. Oh that’s an excellent question. It’s a tough one to answer too. I’m currently studying but I spend literally every free moment I have working on my blog. So I’d say at somewhere between 20 and 30 hours a week. But it’s totally different for everyone and when I first started it was waay less.

  8. Love this, Megan! You have such a gift and I think it’s wonderful how you’re choosing to use it. I always connect with your posts, despite being older and in a different stage of life. 🙂
    Writing has always been my “thing” too. Lately (thanks in part to motherhood), I’ve stopped trying to fit in with the more popular bloggers (food or otherwise – nothing against them, they rock at their thing!) and simply write from my heart.

    1. Thank you for those kind words Catherine. I love that you can connect with me even though we are at different ages and life stages. I think it’s awesome that you aren’t trying to fit in with others bloggers anymore and are just writing whatever the heck you feel like. That’s the best.

  9. Happy birthday to your blog! I did not know this about AS&SF previously so it’s nice to get a little more background on how you become the insightful blogger you are today. Thank you for continuously inspiring and helping me thrive. 🙂
    I started my blog quite selfishly to be honest. I wanted an outlet to reinvigorate my love for food and aid in the recovery journey towards a ‘healthier’ me–mind, body, soul. I’ve loved being able to connect to other bloggers thru blogging and being reminded that I am not alone.

    1. Thanks Kaylee <3 I'm so honored to have you as a loyal reader. I appreciate all of your sweet comments. It is such an awesome thing to be able to connect with other bloggers.

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